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Novartis - Medical study tool

Case Study

Lucentis Website app - Norvatis

Medical research web tool

Background

Rodanotech, a company that has developed a tool for medical studies, was commissioned by Novartis to deploy its solution for a drug under study, Lucentis.
Rodanotech asked us to restate its in-depth tool to make it more accessible, flexible, and optimize the conversion rate of practitioners. We then applied this work to the product Lucentis.

Achievements

After studying the features, structure and terminology of the original product, our iterations lead us to favor certain functions. Simplification of the tree, optimizing the user experience, that tends towards a more flexible product enabling it to adapt to customer needs.
Finally, we included the redesign of the mandate Lucentis Novartis.